Bridges Organic Produce
Produce with Heart
In late 2009, Bridges Organic Produce asked BR to partner with them on rebranding their self-named organic brand. They wanted an identity that would appeal equally to consumers, growers and retailers, allowing a unified, seamless approach to corporate and retail marketing. The result is classic and contemporary, operating effectively in strictly organic and more mainstream retail environments.
One neat, natural package.
BR developed commodity-specific packaging with a strong focus on the newly developed logo. A subtle rural scene adds a personalized, human touch - representative of Bridges' focus on smaller family farms and exceptional customer service, as well as their commitment to sustainability. (Click image for larger view.)
Tell the story.
BR worked with Bridges to develop a company brochure that outlined their company culture, product availability, and active participation in the organic industry. (Click image to view program components.)
Deliverables.
- Logo
- Business Suite
- Brochure
- Apple/Pear Cartons
- Apple/Pear Bags
- Trade Show Booth
